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17.09.13

Foot loose and fancy freemium

For app developers, the pros and cons of adopting a freemium model still provokes much debate. Monetising an app is an important part of any developer’s strategy and along with the in-app purchasing there are paid and ad-supported options for developers to consider. But whatever route taken, freemium still grabs the headlines.

An infographic from monetising and app distribution specialists StartApp, plays out the story of going freemium, highlight the success stories of freemium-based apps (take a bow Candy Crush Saga) but also noting the risks involved going down this revenue avenue – the biggest of which is convincing users to make the in-app purchases to recoup the lack of upfront cost. Make sure you check out the infographic below to get a pictorial lowdown on freemium.

One startling fact gleaned from the infographic is that only 0.1% of the apps on Apple’s App Store made more than $1 million in revenue. Now there are many factors behind this stat but for those not on the gravy train, one is certainly down to a lack of visibility within the app stores. We can probably predict the 0.1% revenue-busting apps were from established and well know developers, so how do independent developers get noticed amongst the 800,000 plus apps on the App Store? With over 30 million downloads for their apps, MagicSolver’s suite of recommendation apps, including flagship app Free App Magic, provide a global platform for developers to get noticed in app stores.

If you want to take advantage of our service send us an email to info@magicsolver.com or contact your account manager.

Source: StartApp

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One Response to “Foot loose and fancy freemium”

  1. MagicSolver » Blog Archive » Rockin’ in the freemium world says on :

    […] our last blog, we touched on the various revenue streams available to app developers with the Freemium model […]

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