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06.12.13

Why you should optimise your apps for iOS 7

Released in September, Apple’s shiny new iOS 7 operating system delivers some nifty new features for app developers to integrate API into its apps while also offering some new opportunities to improve engagement with users. These include automatic updates, letting users find apps ‘Near Me’, a facility to target your app to a specific age group, greater presence on the device’s App Store and a ‘Wish list’ function enabling users to earmark an app their like to download at a later date.

According to reports some 200 users (and counting!) have upgraded to iOS 7 so the decision whether to optimise your apps shouldn’t be taken lightly. If you’re one of the undecided then perhaps this infographic below from India-based IT Company Dot Com Infoway might persuade you to take the plunge.

Source: Business 2 Community

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